Talk:The Big Game Event/@comment-2043268-20110204234518/@comment-3069692-20110205002456

The equals sign is inside the content... "(1 set = 22 helmets)". Inside of a template this causes everything preceding the equals sign to become the parameter name, and everything following to become the content of that parameter which is then parsed to the template for processing (named parameters).

Just means you have to do something like this to 'escape' the special character (1 set = 22 helmets)