Talk:Power Rifle/@comment-72.215.2.7-20100927231419

The formula worked pretty good for Zynga.

Hook you in with little to no cost... NY, Cuba, Moscow... Some people with money to burn bought loot, but at least you could somewhat play without spending.

Then they add Bangkok and Las Vegas which you needed a lot of Baht and a lot of Stamina. People that never paid before were now paying to re-energize just so they could level up.

Then along comes some of the specials... BOSS FIGHTS for example. Reward Points by the boat load to win.

Zynga is crazy like a fox. They have learned how to design the game in ways that makes people whip out that plastic and ring the register.

Kerching... kerching.